Customization in kitchens and baths is one of the biggest trends for homeowners and designers. We see it in bathroom furniture with companies offering a plethora of styles, configurations and finishes that can combine to offer thousands of options. Faucets with mix and match handles and spouts in dozens of finishes. Bathtubs in various sizes that can be painted to match any decor. But what about kitchen appliances?
Now I know many of our members don't sell appliances, but this new product is too cool not to share. Samsung is reinventing the refrigerator and all other appliances as well. It’s new Bespoke line, introduced in Korea and set for a Spring 2021 debut in the U.S., enables designers to create customized refrigerators in any size, shape or color at a price tag of $1,000 to $2,000 per fridge.
The Bespoke line starts with a basic box with flat fronts and modular configurations that enable designers to add components in a stack or fit smaller fridges or freezers into nooks and crannies of a kitchen or other rooms in the home. The company is also partnering with Benjamin Moore to provide 4,000 different color options to its appliances that will enable homeowners to paint have the appliances perfectly match or complement the colors of their home.
I wonder what customizations will come next from the luxury manufacturers in our industry?